How to strengthen your company in construction Part 3.



Disclaimer: This Podcast is for Construction Industry Business Owners who want to hear the truth no matter how much it might sting. If you’re looking for nicey, nicey leadership advice? Go watch a TED talk!


If you haven’t read parts 1 & 2 of the ‘How to strengthen your company in construction,’ it’s advisable to click below and skip back there first. Part 3 of this series will feel like it was written in Latin if you don’t!!!



The State of Play.

Across parts 1 & 2 of this series, we established some things you already knew and some things you didn’t. 

On the ‘already knew’ list was that construction is a tough and challenging industry. One of the primary reasons is that your people don’t seem to get it? Leaving you to think of, handle, and plan everything! 

On the ‘didn’t know’ side of things is that your people are the way they are because they simply don’t have a broad enough perspective to understand. 

They haven’t done or seen what you have, and that’s a good thing… to a degree. Otherwise, you might be working for them! 

The other ‘didn’t know’ thing related to the fact that the same thing that causes all of your problems is also the key to you fixing your problems. 


How to strengthen your company in construction part 3 on the Construction MPa Podcast Leadership


Ron Burgundy

To quote the legendary Anchorman himself, “It’s instinct.” Their natural human tendency is to want to be respected, appreciated, valued, and needed. 

It might not feel like that right now. Plus, you’re thinking, ‘Shit, you don’t know my guys,’ and you’re right, we don’t. But I don’t need to.   

People are people, and we’ve worked alongside, employed, trained, and managed thousands of them over the last 26 years.

Their accents change, their ages change, and their skill levels change; however, in the most basic human way. They are all the same. 

Some of them bark louder, act tougher, are tougher, have less skill, have more skill, and yes, some of them are outright Dicks! However, if you employ them, they must be able to do some things right, and they’ve chosen to work in their trade, and that’s enough. You can work with that. 

The fundamental reasoning behind why you are having all of these challenges with you people goes back to the quote from part 2. Your people ‘Believe what they Perceive.’ 



The P-word.

They perceive that they do all of the physical work, and the company is doing jobs worth lots of money (which they don’t get enough of). 

All of this happens while you are in the yard, office, or just driving around, pretty doing nothing. They believe this because that is all their perspective and awareness knows and, more importantly, sees. 

Stress doesn’t show up in a sweat stain. They don’t hear the million times your phone rings or see the hundreds of emails you get. 

Plus, they get paid every week or biweekly, no problem, so they can’t comprehend the hassle of chasing up and juggling money to pay everything on time! 

Right now, your people believe: 

How to strengthen your company in construction part 3 on the Construction MPa Podcast Leadership Program


  1. Your job is easier than theirs.
  2. The company and you are the same things.
  3. You’re making lots of money.
  4. Every job the company does makes lots of money.
  5. You don’t pay them enough.


These are five universal thoughts that 99.9% of employees think, and as you are painfully aware of are, it’s all bollacks! 



The Problem.

If someone 100% believes something, you don’t stand a chance in hell of convincing them otherwise through force or argument. You have to broaden their perspective first to give them the scope to see it. 

Once they have broadened their mind, they have the space to comprehend and understand. However, they must arrive at that conclusion on their own. 

That is the fastest and most effective way to strengthen your construction company in the construction industry and grow your Business MPa. 

You reverse their thinking so that they now think:


How to strengthen your company in construction part 3 on the Construction MPa Podcast Leadership Management Program

  1. Shit, I couldn’t do what you do, Respect!
  2. Hmmm, so you’re technically an employee of the company also? Wow.
  3. On an hourly comparison, you’re probably on the minimum fucking wage!
  4. Some jobs actually lose money? WTF!
  5. You take on some projects just to keep us working… Now, I feel like a bit of a moaning arsehole!
  6. I suppose I am actually being paid fairly, and he or she’s got my back!




To conclude, you might be thinking??? You could just outright tell your people all of these things. The problem is, they won’t believe you until you’ve broadened their perspective: their perspective and opinion about you, the Business, and their role within the company. 

If you’ve listened to this series and have any doubts about anything we’ve stated, ask yourself one question:

What have you got to lose by trying? Or, more maybe what have you got to lose by not trying! Remember, the definition of insanity is to do the same thing over and over again and expect different results. You, your Business, and your family or future family deserve the wealth that can come from a successful Business, don’t deny yourself that by being a stubborn arse! 

Jack up your MPa. Jack up their MPa, and the result will be a Jacked-up company MPa!!! 

Go and claim what you deserve.





Program vs. Podcast?

The Construction MPa Program is an entirely different beast than the Construction MPa Podcast. However, it was ultimately built with the same end goal in mind, too:

A) Help small business owners strengthen their businesses themselves via a step-by-step process.

B) To provide a home for small business owners to openly discuss the challenges they face in a sales and bullshit-free environment.

If you want to know more about the Construction MPa Program, check out: Program Outline Page.


Business Owners Only.


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